Friday, October 23, 2009

A House Divided

Name your product "Slap Ya Mama" and you might expect some negative repercussions. What you don't expect is someone naming a similar product "Punch Ya Daddy". Richard Burgess is all over the brouhaha with this report for the Advocate about a law suit filed by Walker & Sons of Ville Platte, makers of "Slap Ya Mama" Cajun seasoning, against Kirby Falcon of Houma, maker of "Punch Ya Daddy" Creole seasoning. See how that's kinda similar? From the article:
Walker & Sons registered the “Slap Ya Mama” trade name in February 2008 but had been using it for about 10 years before that, with the current logo making its first appearance at the Ville Platte Smoked Meat Festival in 1998, according to the lawsuit.

I mean, are the "Punch Ya Daddy" folks turning a deaf ear to the raw marketing power that is the '98 Smoked Meat Fest? Tony Chachere, thus far, remains above the fray. Class.
More here.

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